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Aaron McDaniel California
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Aaron McDaniel is a corporate manager, speaker and author with a passion for helping organizations better engage their Millennial customers and empower their Millennial employees. Aaron pairs his multi-generational teamwork expertise with strong corporate experience, having been in leadership and management roles for nearly a decade.

At the age of 27, Aaron became the youngest ever to serve as Regional Vice President at AT&T, a Fortune Global 100 company, leading an organization of over 60 people. Aaron was a graduate of AT&T's flagship MBA-only Leadership Development Program (as an Undergraduate), and was part of AT&T's Diamond Club, being part of the Top 1% of sales leaders worldwide. Aaron is currently one of the youngest members of the faculty at UC Berkeley's Haas School of Business (having also taught a highly rated course on leadership at Haas as a student) and has built many successful ventures including three that were acquired (Access Invest, the nation's largest mobile aggregator of alternative investments acquired in 2016, Tycoon, the first real estate crowdfunding platform to be acquired in 2015 & Pong360, an e-commerce portal targeting Millennials, acquired in 2012).

Aaron is the author of The Young Professional's Guide to the Working World (an international top 10 listed book printed in multiple languages, with a foreword by New York Times Bestseller Marshall Goldsmith) and The Young Professional's Guide to Managing (foreword by co-author of The Leadership Challenge, Jim Kouzes) and has been written about in Forbes, Inc., Bloomberg BusinessWeek and US News & World Report. He has also been heard on CBS Radio & NPR, seen on ABC's Shark Tank and has spoken to groups of executives and young professionals at top companies and organizations like The Ritz-Carlton Leadership Academy, Deloitte Consulting, Wells Fargo, UnitedHealth Group and many more.

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  • Maximize your Gen Y ROI: Empowering your Millennial Workforce
    • Understand who Millennials are and how did they get that way?
    • Become of how to empower your Millennial workforce and what to avoid
    • Learn how to improve the return on investment (ROI) you get from the time and training resources put into young employees, improving retention
    • Gain insights into how you can revamp your employee engagement methods to appeal to and leverage the best traits of Millennials staff

  • The Future of Customer Engagement: Delighting your Millennial Customers
    • Who are Millennials, what makes them different and how did they get that way?
    • How to make your organization's product/service irresistible to Millennials
    • Master techniques to leverage your Millennial customer base to drive innovation and your organization's future vision

  • Succession Planning: How to Prepare the Future Millennial Leaders of Your Organization
    • Discover how to identify and nurture top Millennial talent a midst key differences in how generations view work
    • Learn key tactics to keep high performing Millennials engaged over extended periods of time
    • Gain strategies to remove obstacles and maximize the value high performers provide

  • Intrapreneurship: Fostering Innovation within Your Organization
    • Develop the mindset that will help you cut through corporate red tape, build necessary allies and get buy-in for your ideas
    • Implement proven frameworks that successful professionals have used to get promoted faster and have a bigger impact on their organization no matter its size

  • Work-Life Integration: How Technology & Generational Differences Shape the Workplace of Today & Tomorrow
    • Why the traditional concept of work is quickly changing and what we can do about it
    • Learn practical tactics of how to leverage technology to be more efficient and productive
    • Master key strategies to help you spend more time on what you care most about, both at work and in your personal life
  • Young Professional's Guide to the Working World: Building the Foundation for a Successful Career
    • Go in depth into what it takes to be a STAR young professional instead of a DOPE
    • Get key insights into the best Millennial traits to leverage to accelerate your career and the negative characteristics to be mindful of that can be career derailers
    • Cover the 25 attributes of successful young professionals
    • Leverage valuable frameworks to build the blueprint for career success

  • How to Be the Boss: Transitioning into Management
    • Receive the 30-day fast start plan that will get you off on the right foot managing people
    • Analyze the 10 traits successful young managers develop and leverage
    • Cover practical tips and role-play scenarios that many new managers struggle with
    • Learn the often forgotten leadership strategy that will boost morale and lead to team success no matter the industry, company or business function

  • Navigating the Corporate Waters: How to Map Out & Achieve a Cohesive Career Plan
    • Gain valuable insights in various career paths and what it takes to excel in them
    • Learn how to map out, create and monitor an achievable career development plan
    • Discuss how to build mentoring relationships and use them to accelerate your career trajectory

  • Intrapreneurship: How to be a Positive Force of Change in Your Organization
    • Develop the mindset that will help you cut through corporate red tape, build necessary allies and get buy-in for your ideas
    • Implement proven frameworks that successful young professionals have used to get promoted faster and have a bigger impact on their organization

  • 60 Days to Success: What to do in the First 2 Months of Any Job to Get off on the Right Foot
    • Learn the Who, What, When, Where, Why & How to start any job right
    • Identify how to leave your mark and unique contribution on your organization
    • Master the group's dynamics and internal politics
    • Understand your core job responsibilities
    • Learn how to manage your boss and peers
The Young Professional's Guide to the Working World The Young Professional's Guide to Managing
The Young Professional's Guide to the Working World: Savvy Strategies to Get In, Get Ahead, and Rise to the Top The Young Professional's Guide to Managing: Building, Guiding and Motivating Your Team to Achieve Awesome Results

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