Baby Boomer Lynne Lancaster is one of today's foremost cultural translators. An expert on the generations, she is co-founder of BridgeWorks, a company that advises leaders, managers and employees on how to conduct business more successfully by bridging generation gaps at work and in the marketplace. Her keynote speeches and workshops have enlightened and entertained high-level audiences from many of America's best companies, including 3M, American Express, Best Buy, Citigroup, Coca-Cola, Lockheed Martin and Wells Fargo, as well as from numerous public sector and nonprofit organizations.

Lynne is co-author of the best-selling business book, When Generations Collide: Who They Are. Why They Clash. How to Solve the Generational Puzzle at Work. A consistent favorite among CEOs, the book spent time on several best-seller lists and is one of only two titles published by HarperCollins in 2003 that has sold more copies each year since publication. A new book, co-authored with business partner David Stillman, is in the works.

Lynne recently created a highly successful trainer certification program, BridgeBuilder®, held in Sonoma, California, several times each year. The course has launched more than 120 trainers nationwide from such organizations as the Federal Aviation Administration, General Mills, KPMG, Lockheed, Michelin, VISA International and Wells Fargo.

Lynne is a Phi Beta Kappa, summa cum laude graduate of the University of Minnesota with a B.A. in English Literature. She earned her stripes as a management consultant, coaching managers and senior executives from major U.S. companies on decoding communication issues. Lynne's work with CEO author Harvey Mackay resulted in five best-selling business books, including Swim with the Sharks without Being Eaten Alive. Lynne has served as an adjunct faculty member at the University of Minnesota's Carlson School of Management and recently shared the speaking platform with former president, George H.W. Bush.

• Workplace: Recruiting, Managing and Retaining Four Generations - Demonstrates why it's important to understand what shaped the generations and why they behave the way they do, introduces ClashPoints, and provides keys to attracting and engaging the generations you need the most.
  
  
• Marketing to Four Generations of Customers and Clients - Demystifies generational marketing and offers hands-on advice for companies willing to think in new ways about reaching and connecting with each generation.
  
  
• Leadership: Bringing out the Best in Every Generation - Identifies the potential obstacles and opportunities in leading each generation and the impact everyone can make as a leader.
  
  
• Selling to the Generations - Teaches sure-fire approaches and techniques that four generations of salespeople need to understand if they are to bridge the gaps and reach four generations of customers.
  
  
• Generation X: The New Adults - Underscores the conditions and events that shaped this generation, then describes how Gen X has evolved into savvy and successful professionals.
  
  
• Here Come the Millennials...the Next Great Boom - Offers strategies for recruiting, managing, motivating, and retaining this complex, confusing and influential new work force already bringing its own work attitudes and expectations to the workplace.
  
  
• Providing Customer Service to Four Generations - Elaborates on ways to gain a distinct competitive edge by teaching customer service reps how to leverage their understanding of the four generations into emotional connections that make every customer's experience a positive one.
  
  
• Not-for-Profit: Engaging Four Generations of Donors - Educates nonprofit leaders and service providers alike on how understanding generational differences is crucial to organizations that must compete for well-qualified and loyal workers with limited resources.