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Dr. Kevin Freiberg California
Kevin Freiberg

Concrete Examples ⋅ Entertaining Stories ⋅ Incredible Energy.

These are a few reasons why clients in every part of the world invite Kevin Freiberg to be their featured speaker. Dr. Freiberg is on a short list of global thought leaders Fortune 1000 CEOs turn to for the kind of disruptive thinking that drives growth and gets people excited about the future. Over 2,000 companies in 60 industries across the globe have given Kevin rave reviews. His insights have helped ambitious leaders accelerate innovation, and STAND OUT in a sea of sameness by building companies that are hungry for change.

With over 850,000 copies sold worldwide, Kevin is an international best-selling author. His award-winning books introduce you to revolutionary leaders who have disrupted their industries:

NUTS! Southwest Airline's Crazy Recipe for Business and Personal Success. This international best-seller is the Freiberg's first book and shows how Southwest created the greatest success story in the history of commercial aviation. Although much has been written about the world's most successful airline, NUTS! remains the most detailed, comprehensive and entertaining case study on Southwest. And, with 42 consecutive years of profitability in an industry that has traditionally skated on very thin ice, the message is still relevant for those who want to learn about creating a culture of engagement, innovation and incredible customer loyalty.

DO SOMETHING NOW! DSN Three simple letters. Three simple words that could change your organization-change your life. The scarcest resource in organizations right now is not money or talent or ideas or power; it's people who DO, people who add value and get things done. This book will inspire Dreamers to become Doers. Everyone wants to add value and this book shows you how.

Nanovation: How A Little Car Can Teach the World to Think Big and Act Bold. This is the inside story of one of the greatest innovations in the auto industry since the Model-T. It shows how, in the face of insurmountable odds, the people of Tata Motors created the Nano, a $2500 car that disrupted an entire industry. But more than that, Nanovation is a "how to" on making innovation a way of life-part of your cultural DNA. The book unpacks eight transferable lessons for driving innovation. These insights are a road map for sustained growth and long-term business success.

BOOM! 7 Choices for Blowing the Doors Off Business-As-Usual. BOOM is about creating a culture where people don't make excuses; they make things happen. It's about ACCOUNTABILITY and creating POCKETS OF EXCELLENCE in your part of the organization-regardless of the conditions that surround you. BOOM! is a full-frontal assault on the victim mentality that pervades so many organizations. It challenges readers to step up and OWN IT-own the customers experience, own cost containment, own your own job satisfaction and your ability to make a difference.

GUTS! Companies the Blow the Doors Off Business-As-Usual. In many ways a sequel to NUTS, this book highlights many companies who understand the importance of being purposeful about leadership and culture. These are companies that are winning in a way that others say, "You can't do that!" They have figured out how to create cultures where EVERYONE believes that innovation is their job, people declare war on the status quo, and the entire organization reaches extraordinary levels of ingenuity and productivity.

Be A Person Of Impact: 12 Strategies to be the CEO of Your Future. You are building a brand. The question is: Are you actively managing it or just letting it evolve? This book is an unapologetic kick in the butt to proactively manage your brand reputation. You can reimagine, rethink, refresh and even completely reengineer your brand. Why? Because your brand is in your hands. If you want to be indispensable, stand-out as the best in your business and lead others to do the same this book will show you how.

His most recent book is CAUSE! A Business Strategy for Standing Out in a Sea of Sameness. These days everyone is increasingly concerned about people, planet and profit, if your company isn't tied to a heroic cause, your business may be doomed. Companies that define themselves as cause-oriented stand out! They have better employee engagement, customer loyalty and ultimately, stronger profitability and growth. CAUSE! documents a fresh approach to leadership and collaboration that drives business success.

Named one of the "Top 30 Best Minds on Leadership" by Leadership Excellence Magazine, Dr. Freiberg has appeared on CNBC, CBS Sunday Morning and the CBS Morning News for his views on the critical links between leadership, corporate culture, change and innovation. He has also appeared on the television series "Lessons in Excellence" for CNBC India. His articles and interviews have been published in the Wall Street Journal, Business Week, Washington Post, Investor's Business Daily, India's Economic Times, India's Business Standard, India's Financial Times and Capital Business & Finance Magazine of Dubai.

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  • "Dr. Freiberg worked with us to customize his presentation, hitting every key point that we asked him to touch on with our managers. He was excellent in providing the right tone to kick-off our 4-day conference and to make people accountable for learning while they were attending! We would highly recommend him to any other organization." - Insurance Executive, recent CCSB booking

  • Innovate or Perish! - What if someone in your space came up with a product or service that radically outperformed yours and cost half as much? Someone is going to start a revolution that amazes your customers and disrupts your industry. And, they will define the rules by which everyone else must play the game. Why can't it be you? Find out what happens in a culture where people aren't afraid to question the unquestionable, leaders encourage risk by rewarding intelligent failure, unlikely partnerships lead to ingenuity you couldn't achieve on your own and designers look beyond customer imagination for what's next.

    Through real-life examples and powerful case studies, Kevin Freiberg will show your audience how the most innovative companies in the world continually load their pipelines with great ideas. He will demonstrate how limitations can be springboards to creativity and more elegant solutions. What if you could create a culture of "constructive discontent" where everyone believes that innovation is his or her job and no one is satisfied with the status quo? This presentation has received accolades from business leaders in companies all over the world-primarily because Dr. Freiberg demystifies innovation, clearly illustrates what innovators do that others don't do and offers a roadmap for growth in an uncertain world.

  • Hungry for Change - In the future there will be two types of organizations: the quick and the dead-those that are unforgettable and those that reside in a sea of sameness, those struggling with commoditization and those that transcend price wars by competing on relationship, innovation and radical differentiation. If you want to be built to last you must be hungry for change. Will the changes you make be opportunity-led or crisis-driven? The business leaders and companies highlighted in this talk refuse to be held hostage by history. They are willing to LET GO of past innovations and unwilling to lean on yesterday's headlines. Why? Because they know that they are never more vulnerable to complacency, arrogance, indifference and inflexibility than when they are riding the wave of success. These organizations are far more interested in NEXT practices than BEST practices because they know that in emulating someone else's best practices, the best they will ever be is a good #2. What if you could create an organization like that?

    In this presentation Kevin will show you what happens in companies that are passionate about growth. He will also show you what happened to a few that got stuck in the 'incumbent's mentality" and failed to change because they thought they had too much to lose. The rules of your industry are being rewritten. New business models are disrupting the old ones. Technology waits for no one and everyone and everything around you is constantly getting better. Your audience will walk away with 5-6 strategies for building a YES-FAST culture where egos are checked at the door, great ideas are taken from anyone, anywhere, anytime, where people move with a sense of urgency and say "yes" to new relationships, new business.

  • Think Different - Radically different. Unforgettably distinct. Truly Original. Easily distinguished. Do these words describe your business? Products? Services? Relationship with your customers? In a world of mimicry and "me-tooism," you can't be a leader by playing follow the leader. This presentation is about growing your business by finding the courage to break away in a world where there's so much pressure to conform. Drawing from research on companies that dare to step out of the comfort zone and do what no one else does, Dr. Freiberg will challenge your audience to: Forget about normal and think abnormal. Forget about fitting in. Think about standing out. Forget about middle of the road. Think: On the edge. Forget about ordinary. Think special.

    What's so special about being special? Special means you are unforgettable. Special means your customers can't live without you. Special means that if we eliminated your business tomorrow you would be missed. Special means you stop competing on price and start competing on relationship, innovation and radical differentiation. Special makes the comparison with your competitors totally irrelevant because you give your customers something they can't get anywhere else. Find out how gutsy, go-for-it leaders in some of the most creative companies in the world "de-commoditize" their businesses and grow. Then, build your own strategy for blowing the doors off business-as-usual!

  • Will Work For A Cause! - What inspires impassioned employees to come to work fully awake, fully engaged, firing on all cylinders? What causes people to keep going when the critics fire arrows at new ideas and the demons of self-doubt set in? What compels people to change? Kevin will answer these questions by taking you into some of the most successful companies in the world and showing you how they raise the level of energy and engagement-even in the most mundane and routine jobs-by defining the business as a noble, heroic cause.

    Start a movement! Movements breed commitment; not compliance. People opt-in to movements. They don't need to be motivated or micro-managed; they motivate themselves and set their own rigorous targets. They don't need to be cajoled into collaboration; they willingly reach across boundaries because their passion for the cause is bigger than their need to control information or their fear of change. Are your people just doing a job, or do they bring the maniacal focus and missionary zeal of a crusader to the game? Dr. Freiberg will show you how to give your team a direct line-of-sight to a larger cause that releases a powerful flow of PASSION, PRIDE, PERSEVERANCE AND PRODUCTIVITY.
CAUSE! Be A Person of Impact Do Something Now! Nanovation! Boom!
CAUSE! A Business Strategy for Standing Out in a Sea of Sameness Be A Person of Impact: 12 Strategies to be the CEO of Your Future Do Something Now!: Be the One Who Makes Something Happen Nanovation: How a Little Car Can Teach the World to Think Big Boom!: 7 Choices for Blowing the Doors Off Business-As-Usual

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