David Corbin is a highly experienced and talented businessman, management and personnel trainer, speaker, author, consultant and award-winning inventor. His keynotes and facilitated training programs focus on building productivity enhancing systems and developing and maintaining effective organizational personnel.

He has worked directly with the president's office at AT&T, Hallmark and Sprint. Corbin was recruited by the Secretary of Veterans Administration to train all of the directors of the Veteran Medical Centers. Training programs have included, but are not limited to, change management seminars, marketing seminars and numerous manager and supervisory training workshops.

David has been a featured speaker for INC. Magazine's national and regional business conferences since 1995. His full service consulting and development firm specializes in maximizing the productivity and profitability of business, industry and government.

In 1998, David was awarded the International Enterprise of the Year for Innovation by Bank of America for the touchscreen patient interview system that he invented and took to market. Presented to former Prime Minister Margaret Thatcher, Secretary of State James Baker, Tom Peters, Maya Angelou, Newt Gingrich and others, the Enterprise Award is awarded once per year to only one recipient, this is the first time it was awarded in the healthcare industry.

David's clients include: Bank of America, Domino's Pizza LLC, Kaiser Permanente, the Department of Veteran Affairs, Motorola, California Gaming Association, INC. Magazine and AT&T.

• Brandslaughter!™ - Are you guilty of internal and external brand homicide? What do you call it when a representative of an organization, either knowingly or not, acts in a way that undermines your brand? Brandslaughter!™. In other countries, the brand value is carried as a measurable asset on financial statements. Your brand has value. You know that. This workshop reveals to all employees how that valuable brand is in their hands every day and shows how many people are committing or acting as accomplices to Brandslaughter!™. They will emerge with this awareness and their specific strategies to preserve and protect your brand asset.
  
  
• Accentuate the Positive, ILLUMINATE the Negative! - Well, unfortunately, negativity, like mushrooms and vampires, thrives in the dark. There is only one way to truly "eliminate the negative," whether it be the negative influences in your business or those lurking negatives in your relationships; EXPOSE THEM TO THE LIGHT. No longer will we accuse the guy in the brown suit in the back of the manager's meeting who brings up a potential negative that could cause our new marketing campaign to fail ... "will you stop being Mr. Naysayer and get on board with the team ... "
  
  
• Psyched on Service® - Building a Total Service Mentality - Have you ever wondered why some employees can talk a good game about how customer service should be delivered, can really work up a good head of steam telling others how to do it ... only to fall down on the job themselves? Why is that? How about this one: your customer service metrics are pretty darn good, but the internal employee satisfaction is much lower and getting lower yet ... you fear for their willingness and ability to keep the level of customer service up? Sound familiar? The Psyched on Service® program shows, tells, inspires and prompts the attendee on the "inner game" of service delivery; why it is truly selfish to be selfless, how to be psychologically prepared to be an excellent ambassador of your company at every touch-point with customers and to feel good about it.
  
  
• The Marketing Mentality® - The Inner Game of Service Delivery - Unless our employees understand their respective roles in the marketing plan of the enterprise, they have the possibility and probability of undermining your entire marketing effort. One simple and seemingly innocuous inconsistent behavior can eradicate your whole market budget. Think ENRON, EXXON, WORLDCOM, TYCO and other companies whose executives' and others' actions were inconsistent with their stated market identities. The Marketing Mentality® program changes that immediately by closing those gaps on day one. It has been demonstrated with over 10,000 course graduates that with increased clarity of their role in the overall reputation of the enterprise that confidence and competence increases.
  
  
• From ChangeVictim to ChangeMaster® - Managing Self and Others Through Change - Many people resist change. That's a fact of life and business. These are often good, loyal, productive employees with a track record of good work who are now under the influence of change-related negative emotions. How long can we be patient with them? How long can we allow them to influence others? How much productivity loss can we afford? Thousands of people have used this system worldwide. The ChangeVictim to ChangeMaster® model and methodology is an easy-to-use system that gives everyone a common language, a common roadmap of change phases and is a powerful, proactive and proven system. Bottom line: it works.