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Wally Amos Hawaii
Photo of Wally Amos

Today, Wally Amos is an icon and his name is a household word. As founder of Famous Amos Cookies in 1975 and father of the gourmet chocolate chip cookie industry, Wally has used his fame to support educational causes.

Since 1979 Wally has been National Spokesman for Literacy Volunteers of America, which is now called ProLiteracy Worldwide. He is also a Board Member of the National Center for Family Literacy and Communities in Schools. His latest enterprise is Uncle Wally's, which produces a premium line of gourmet muffins.

On the lecture circuit, Wally addresses audiences at corporations, industry associations and universities with his inspiring "do it" positive attitude. Wally Amos has been the recipient of many honors and awards. He gave the shirt off his back and his battered Panama hat to the Smithsonian Institution's Business Americana Collection. Dr. Amos received an Honorary Doctorate in Education from Johnson & Wales University. He has been inducted into the Babson College Academy of Distinguished Entrepreneurs, and he received the Horatio Alger Award, The President's Award for Entrepreneurial Excellence, and The National Literacy Honors Award.

Wally is also an accomplished author. He wrote his autobiography, The Famous Amos Story: The Face That Launched A Thousand Chips, in 1983 and collaborated with his son, Gregory, on The Power In You: Ten Secret Ingredients To Inner Strength, a hopeful, inspirational book sharing Wally's philosophy and life experiences. His book, Man With No Name: Turn Lemons Into Lemonade tells how Wally lost everything, including his name, and turned adversity into opportunity. Wally's book Watermelon Magic: Seeds of Wisdom, Slices of Life uses watermelon as a metaphor for life, sharing his personal path to wisdom, humor, joy and a positive outlook on life. His most recent book, The Cookie Never Crumbles is indeed a cookbook, but instead of edibles, Wally offers recipes for life--specifically recipes for the successes you can whip up in your own life, if you have the right ingredients!

Over the years, Amos has acted in a number of network sitcoms and appeared on hundreds of interview shows and news programs. He is TV teacher/host of 50 episodes of state-of-the-art programs for adult basic learners that air on PBS stations nationally. He has acted as product spokesman for several prominent corporations, including Hush Puppies, United Airlines and the California Egg Board.

In every job, Wally always started at the bottom and worked his way to the top. Ultimately, he was hired by the William Morris Talent Agency where he represented Simon & Garfunkle and The Supremes. After years in the entertainment industry, he decided to begin selling what was then a weekend hobby -- chocolate chip cookies. As they say, "the rest is history." Now, Wally Amos is known by over 150 million Americans. His fame is grounded in quality, substance and a unique, positive mental attitude.


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  • A "Famous" Story : Authentic Wally Amos at his best! His personal and compelling story on how he started and developed The Famous Amos Cookie Company will give you insight into how to overcome adversity. Wally takes you on a journey from his humble beginnings in Tallahassee through how he turned a chocolate chip cookie into a superstar and shows you what it really means to be famous.

  • The Cookie Never Crumbles : Wally Amos has learned the greatest secret in life: You can be happy no matter what. Wally will share his inspiring collection of "recipes" and tell you how adversarial situations are often blessings in disguise. The lessons we learn in life sometimes come from the most unexpected places!

  • The Power In You : Using his personal experiences, Wally explores the power in words, faith, enthusiasm, giving, attitude, love and other positive aspects of life to help the audience connect with their inner power. The Power In You is an excellent vehicle for building self-esteem and confidence.

  • Relationships Are Partnerships : Drawing from his own relationships, both personal and business, Wally shares how organizations can achieve clearer communications, harmony and a sense of belonging for all employees. When you strengthen your relationships and partnerships, you strengthen your organization.

  • A Recipe for a Successful Life : What are the ingredients that have made Mr. Amos a success? Focus - Teamwork - Follow-Through - Balance This recipe is an enlightening experience for the audience to explore their own belief system and evaluate their own values. A super-charged speech for anyone or any company ready to turn their lives/career/corporation around.

  • Seeds of Wisdom, Slices of Life : Hawaii's beloved "Cookie Man" focuses on helping people to shed the cultural stereotypes and myths that often cloud their decisions and misdirect their actions. Emphasis is placed on getting in touch with the truth of who we are now versus what we've been in the past. Participants will realize that each of us creates our own belief system and will learn how to transform the negative beliefs they may have into positive ones while simultaneously unlocking their inner power.
The Path to Success is Paved with Positive Thinking The Cookie Never Crumbles Watermelon Magic Man With No Name The Power in You
The Path to Success is Paved with Positive Thinking: How to Live a Joy-filled Life and Make Your Dreams Come True The Cookie Never Crumbles: Inspirational Recipes for Everyday Living Watermelon Magic: Seeds Of Wisdom, Slices Of Life Man With No Name: Turn Lemons Into Lemonade The Power in You: Ten Secret Ingredients To Inner Strength

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